System and apparatus for assessing reach, engagement, conversation or other social metrics based on domain tailored evaluation of social media exposure
Опубликовано: 03-08-2016
Автор(ы): Eric Jonathan Swayne, Kyle Allen Nelson, Powell McVay Kinney, Shawn Timothy Spieth, Victor Vincent Savelli
Принадлежит: Mvpindex Inc
Реферат: Embodiments described herein provide a social media analytics platform. An entity may be configured with respect to the platform and a number of social media accounts, and other data such as aliases or search terms associated with the entity. Data is collected at certain intervals from the various online sites, including social media sites, using the various disparate and proprietary interfaces and data models provided by the sites and the configurations for the social media accounts associated with an entity. Using this data obtained from these online sites one or more scores can be calculated or update based on the data, where the score(s) may serve to quantify a facet of the entity's social media exposure and may serve to be domain specific to the entity. The scores for each of the indices for an entity can thus serve to quantify facets of an entity's social media exposure.
System and apparatus for assessing reach, engagement, conversation or other social metrics based on domain tailored evaluation of social media exposure
Номер патента: US20180330388A1. Автор: Powell McVay Kinney,Victor Vincent Savelli,Shawn Timothy Spieth,Kyle Allen Nelson,Eric Jonathan Swayne. Владелец: Mvpindex Inc. Дата публикации: 2018-11-15.