For an interactive city map with advertising space Stela.

[0001] The present invention relates to a device suitable for the outer advertising (computer network) for display of an interactive city according to the preamble of claim 1 plan.

[0002] Interactive maps are known and find their use in the form of a electronic display area of a free-standing upright bspwbspw. outside. Such electronic maps allow retrieving different city plan representations, with traffic information and bypass paths for individual traffic bspwbspw., timetables and driving routes for the öv, with virtually visit attractions and accommodation for tourists or locations can be with useful information for disabled, sometimes with geo data portals, bspwbspw. Bauflächenkataster for professional people, or with possibilities of public office visit for the virtual round-the-clock.

[0003]Afree standing outer stator for an interactive city map, on to the bus infrastructure localunaquainted fast and simple type certain, their schedule and travel expenses for the drive from a current Standortzu show a desired trip destination, is described in the CN 104 bspwbspw. 572,749. In the case of a CN 2 described 703,278, interactive information panel can additionally finding their location and room rates and existing accommodations, and a directional Map there, in a simple way and in this integrated information plate from a computer databases, retrieving. This information can be stored in computer database from time to time to update.

[0004] This interactive maps of known type are generally in the form of autonomous and outer uprights, respectively loci on a city road at the periphery incidence, ranging from shopping streets a city or established centrally in stations, wherein the orientation of the incoming passers-by to help, and not give these further information, bspwbspw. to current tourist attractions, special events or for current availability of accommodation to. This outer most local regulations for the erection of large also stand under billboards and subject to authorization, i.e. can not be installed at all locations are promotional.

[0005] It is therefore the task of the present invention, a device with an interactive city map to create, which overcomes the disadvantages of the known devices with an interactive city map and especially a device with at least one interactive city map (MAGP) in combination with at least one advertisement to create digital screened, with which device not only locally stored data are retrievable, but also current information can be updated and displayed. This interactive maps and the digital advertising pen are to be arranged in freely selectable way, i.e. on the same screen (front and rear) on different (screened) or screens (pen) installing same (free-standing or wall-mounted display device in the form of a) or on different screens of different installations.

[0006] Of the present invention it is also, the retrievable current information on portable devices be able to transmit, to the desired destinations can lead to the passers-by location independently.

[0007] It is another task of the present invention, driving the at least one digital advertising independently of those for the pen to make maps, in particular if the installations are at different locations.

[0008] Invention this task is solved by a device with the features of claim 1 and in particular by a device (computer network) for a software controlled external advertisement, a panel in the form of a free-standing or wall which a digital monitor for display of at least one digital Stela mounted advertising pen for a software controlled Advertising combined with at least one interactive MAGP comprises, said device at least the following components: a digitally-based content management system and grill; a digital content management Admin system; Manager components, for an Internet based application based on a spatial information system for the generation and management of MGPs; Contributor components, for the formation of at least one interface (APIs, Application Programming Interface) for synchronizing the MGPs with a run-time application (Ext); run-time components, windows software for use in offline mode to network components (devices) of the MGPs with touchscreen and with optimized surface (the layout) and intuitive user-interface. In particular this problem is solved by a device suitable for the digital outer advertising (computer network), which at least an interactive city map and at least one software controlled advertising crosslinked screen for digital Advertising electronically and controllable (manageable). In the advertising surface and the screen surface can be arranged on the same screen (screened) or for the MAGP (front - and rear) on different screens (pen) thereof on different screens of different installation or installations.

[0009] This cross-linking is preferably at least partially Internet based and in another embodiment the Cloud is based. This apparatus comprises in particular manager components, Contributor components and run-time components. This manager components controlling an Internet -, respectively based application based on a spatial information system and grill known type for the generation and management of different card material (MGPs) for cities, communities and private customer segments, bspwbspw. event organizers, Hotellerie -, - a restaurant, store or mail operator -, online vendors and other local providers. This device further comprises at least one interface Contributor components for the formation of (APIs, M. interface of application program) for synchronizing the MGPs on a run-time application (Ext, a software application tool), as well as run-time components for the software (win -) in off-line mode for use of the MGPs on network components and/or with an optimized layout and/or touchscreen with intuitive user-interface.

[0010] Preferred refinements of this device have the characteristics of dependent claims on. In particular the device further comprises - template, Widgets - and for the formation of enlargement LIFE posting components and predefined templates for specific applications building blocks, which are individually usable from retail. In a particular embodiment of the invention the apparatus further components on, to information displayed on a portable device (18) to transmit, in particular via a CD code the system.

[0011] Present under the terms "components" and "systems" to both the hardware (devices), and their associated software to be understood. The hardware for the abovementioned "managers components" (management components), "Contributor components" (transmitter components), "run time components" (components for local execution environment) and "- template, Widgets - and live posting components" includes substantially all necessary for the given purpose electronic devices, the object of the present invention are not individually. The terms used here "digitally a panel", "interactive MAGP", "advertising frames", "digitally players", "mobile router", "interactive button list", "interactive a point-of lnterest list", "content management system digitally-based fitness", "content management Admin system" are known and need not be explained in more detail the expert. The term "monitoring" whose general than also should be understood electronic display.

[0012] In the following the invention is described in greater detail below with reference to an embodiment and with the aid of the are. It showed:

1 Figfig.: a schematic representation for the construction of the device according to the invention.

2 Figfig.: a schematic representation for the construction of a device component for display of a software-controlled Advertising;

3 Figfig.: a schematic representation for the construction of a device component for displaying an interactive map.

[0013] The figfig. 1 shows as an example a mounted with a preferably stationary Stela - 2 type lateral - digital a panel (1). The represented digital a panel (1) has a digital display (2) with preferably more partial surfaces (3, 3 ', 3 ", 3"') on, in particular for the representation of a MAP (3 "') and several promotional indications (3, 3', 3"/Werbescreens). A list of interactive buttons (11) and/or a point-of lnterest list an interactive (12) allows the users the retrieving further desired detail information. The drive (digitally Signage SETP) (3, 3', 3") the digital advertising pen comprises at least three assemblies invention: I of) a digital - preferably - 2 type lateral a panel (1) in the form of a free-standing or wall-mounted monitor Stela, optionally also a multi-part a panel group, II to) a digital content management system in a grill (13) and III) a content management administrator system on a personal computer Tools (14) of an administrator, and (b) an electronic assembly for driving the digital display (2).

Invention is the digital a panel (1) with a content management system (4i) a spatial information system and its of Saas combined. The data (a mapping Contents) this geo as CMS (4i) can directly pull fashion (5i) or via signature Cloud a data feed systems (7i) are retrieved.

[0014] 2 Shows the front side of the panel 1 figfig. figfig. represented (1) with a large digital display device (2) for displaying a software controlled Advertising (3" '). Here comprises digital a panel (1) (b) as an example with at least one of a ansteü type rungs unit) a digital players (23), i.e. local computer), and b) a mobile router (24), preferably a 4g router, or a switch for the wireless LAN or Internet - and c) at least one digital display (2) for the display of the digital Contents. It goes without saying, that the connection on the Internet (10) via a fixed network interface (16) and/or via a mobile radio -, WiFi connection respectively (15) can be produced.

(B) preferably in the pull mechanism driving this works, i.e. the players (23) asks in periodic sequence when the CMS (13), preferably at an associated of Saas, into cloud (13), and/or whether new Contents - Config information, or update to Scheduldes bspwbspw., are present. Optionally loads the players (23) this information down directly and locally. With the exception of online campaigns, via a direct URL link or bspwbspw. cyclic update, as with weather Info, (picture or video) of the content is played locally.

It goes without saying, that the activation (alpha) may be operated in the push method, to update the data. Digital content management system installed in cloud (13) with cloud-based digital Signage solution (of Saas) is an essential part of present invention. Here all configurations of the inventory and the campaigns are stored. This of Saas-solution of the digital Signage-to-manufacturer via the public Internet users can log in via another secure connection to a protected or with private fitness are achieved.

The content management Admin system (14) can be installed on the bspwbspw. Office PC by a separate Campaign managers & team of information technology and bspwbspw. used. Depending on the Campaign management also via an administrator system companies structure can take place, which is installed locally on a computer or via web interface can be serviced. This system allows the access to the Saas database on the one hand and for the management and preparation of the inventory by the information technology for the production of digital campaigns used and on the other hand. This content can be uploaded and campaigns planned, which then in the of Saas-solution of the CMS into cloud (13) and the players are stored (23) provided as can be downloaded again.

[0015] Figfig. 3 as represented, is the digital a panel (1) with a content management system also (4i) a spatial information system and its of Saas coupled. The data (a mapping Contents) this geo as CMS (4i) or other data can pull fashion into the APIs (Application interface) directly (5i) or via signature Cloud a data feed systems (7i) and can be retrieved data for local spatial information applications (6i), which off-line on a separate players (8) touch inter-actions close and allow run, retrieved directly. The APIs (Application interface) allow, digital Ads, such as cardstock, pole, but also additional fields for advertising and/or posting of live on the various on-line cmß to update.

With the present device can in particular a geo as CMS (4i) of known type are used, the data (a mapping Contents) directly (5i) retrieve. Further cmß (7i) allow switching of live posting for the digital pen (3, 3', 3") advertising. It goes without saying, that the existing data from the managers components of the geo system (4i) or on these cmß (7i) or directly from the digital content management system includes a fitness based (13) and the changes can be updated via the existing (interfaces) can be synchronized the APIs, to thereafter on the CityMap player off again (8) can take place. This also allow the APIs, cmß of other pole partners to implement. The data may additionally used cmß (4i) be used online, from a full-line web Ext bspwbspw. (19) or for mobile Asp597 (18).

[0016] The present advertising - and information panels are stationary and are preferably established known free-standing. In a preferred embodiment of the present invention is the digital a panel (1) on the front side and has 2-side bspwbspw. digitally Ads (digitally advertising, digital advertisement) and has at the back CityMap on. It goes without saying, that other configurations are possible with the present device also, with separate and wall-mounted monitors or with split screen for bspwbspw. different contents.

[0017] In a preferred embodiment the device according to the invention can be various card types (globe-, Streets) displaying in the display 3 and shows exemplary figfig. represented (2) on the left side a pole list (Including images and views) and on the right a navigation list with interactive buttons/keys for a standard screen with bus timetable, base card display selection, language choice, on. The starting point is preferably on that display, and a touch symbol (manual), routing (route guidance), a CD code scanner for information for pole or to upload the routing guide on a smartphone the Google via the, all current roadmaps for each individual starting point and tracking is represented öv services provided all interactions.

[0018] The advantages of the present invention are immediately apparent and particularly skilled in the creation of interfaces for automated updating of a panel on the digital display apparent, bspwbspw. card material, and/or additional pole frame, and/or advertisement live posting, via different online as CMS (bspwbspw. ArcGis online or moPage of anthracite), and their off-line synchronization. The present invention so as to permit the data to the pole and/or advertising space, bspwbspw. for accommodation, in particular content/information as website on a desktop computer, laptop computer, notebook computer, tray, or a smartphone display and/or to use online Asp597.

[0019]

A panel digitally, Stela

2 Digitally display of

3, 3 ', 3 ", 3"' Promotional pen

4i managers components of the geo system and its of Saas

5i Contributor components

6i run-time components

7i for the CMS - template, Widgets - and live posting components

8 Digitally players

9 Mobile router or switch

10 Internet link over mobile radio, cable or Wi

11 Interactive button list

12 Interactive (pole) a point-of lnterest list

13 Based digital content management system and grill, as CMS

14 Content management Admin system, CMAS degradation

15 Wireless Internet connectivity

16 Fixed network terminal (copper, glass fiber)

18 Mobile Ext system (smartphone type Ext)

19 Full-line web Ext system (web page)

23 Digitally players

24/Switching routers