A Method of Managing a Loyalty Rewards Programme
Опубликовано: 30-08-2018
Автор(ы): Rinku Purushottam Agrawal, Subrat Das
Принадлежит: Mastercard International Inc
Реферат: A Method of Managing a Loyalty Rewards Programme Disclosed is a method for managing a loyalty rewards programme. The method comprises maintaining a plurality of loyalty reward accounts, each linked to a payment vehicle enrolled in the loyalty rewards programme and each recording at least one loyalty index derived from purchases made using the payment vehicle, the at least one loyalty index being redeemable for any one or more of discounts, goods or services. The method also comprises accruing interest on the at least one loyalty index recorded for each of the plurality of loyalty reward accounts, administering accrued interest for each of the plurality of loyalty reward accounts in accordance with rules of the loyalty rewards programme and increasing the loyalty index associated with one of the plurality of loyalty reward accounts by a factor determined in response to the accrued interest on that loyalty index. Fig. 1
Method of managing a loyalty rewards program
Номер патента: US20180197195A1. Автор: Subrat Das,Rinku Purushottam Agrawal. Владелец: Mastercard International Inc. Дата публикации: 2018-07-12.